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Digital Signage for Healthcare: Five tips for finding the right provider

The healthcare facility experience is changing for the better. New digital signage technology is replacing low-performing customer service and staff tools with networked information systems and world-class imagery. Major benefits include targeted messaging, simplified wayfinding, efficient patient monitoring and improved patient room satisfaction.

If your healthcare facility is contemplating digital signage, or wants to upgrade existing displays in specific areas, here are five tips that will help you choose the right provider to maximize ROI.

1) Choose a provider with the latest high-resolution screens
The latest technology is compatible with all digital content management software. Plan your content around health tips, services, general information and entertainment to reduce perceived waiting times, and more.

2) Choose a provider offering interactive touch screens
Touch-screen digital signage with real-time mapping can be placed in entrance areas, hallways and lobbies to welcome, check in, and guide patients and visitors to their destinations within your facility.

3) Choose a provider offering subscription-based feeds
Subscription-based feeds for medical networks, news, weather reports and lifestyle messaging will enhance your facility experience with timely information. Also use the feeds and networks to generate ad sales revenue.

4) Choose a provider with robust scheduling software
Work with a content management provider that can integrate your IT and patient appointment/procedure scheduling systems. Your staff will spend more time with the patients and less time tracking their information across your facility.

5) Choose a provider with healthcare grade HDTVs for patient rooms
Healthcare grade televisions help create a homelike atmosphere for patients as well
as a much more efficient workflow for clinicians. These TVs must meet stringent UL standards, and are engineered to withstand hard use, long operating hours and routine screen sanitization. Features such as rounded corners and touch panel buttons provide a much safer environment as well. Even the signaling and nurse call controls must meet reliability and safety criteria. Consumer grade products have no such requirements.

Most importantly, healthcare grade TVs have a warranty that covers hospital use, unlike consumer models. Some manufacturers even offer an on-site or exchange warranty, so if a problem does occur, patients are minimally impacted.

LG is an established leader in the healthcare industry, offering digital signage solutions and HDTVs that make technology easier for healthcare professionals and patients alike.

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