LG Partners with Hilton for Guest Room TV Liquidation and Installation

Hotel guest room TVs are typically retired every five or six years. But what do you do with your old TVs?

The solution is simple. Your LG account manager can coordinate liquidation services through our certified hospitality partners that specialize in installing new and liquidating old televisions. These nationwide companies will uninstall the TVs, remove them from the property, recycle them properly and install the new TVs. They can also install a Pro:Centric® management server if needed.

LG recently did this for the Hilton Newark Airport hotel in New Jersey. It was the pilot for Hilton’s nationwide corporate recycling program to responsibly dispose of older hotel TVs while upgrading to innovative new energy-efficient models to heighten the in-room guest experience and reduce energy costs. The Hilton Newark Airport had nearly 400 guest room TVs they wanted to replace. Hilton needed to find partners that would help facilitate the recycling of the existing sets and retrofit new sets, all during hotel occupancy. So they turned to LG, the industry leader in hospitality TVs.

Hilton and LG worked with Global Sustainability Solutions  (GSS) from Manassas, VA, on the project. GSS is a woman-owned business that specializes in sustainable and recycling solutions for the hospitality market segment by diverting end-of-life product from landfills.

The Hilton Newark Airport replaced their older 32-inch sets with new 43-inch ENERGY STAR® certified LG flat screen TVs that deliver a more engaging guest experience. GSS also oversaw the installation of 49-inch LG hospitality TVs in the Hilton’s suites. The project was completed in just four days’ time – two days earlier than anticipated, minimizing impact on guests. Due to the pilot’s success, LG and Hilton are extending the program into 2018 with plans to replace old sets with LG 4K Ultra HD hospitality TVs, while continuing their shared commitment to responsible electronics recycling.

LG Commercial Displays prides itself on meeting and exceeding government standards with high-quality, energy-efficient products that are EPEAT registered and ENERGY STAR qualified. Choosing LG’s ENERGY STAR qualified products can cut your business’s utility bills while reducing its environmental footprint.

Read what Commercial INTEGRATOR wrote about the project here.

Download our full Case Study here.

Sharing Your Industry Experience on Our Blog Could Bring You Many Benefits

At least once a week we post on this page—often times more. Topics range from LG Commercial Display insights and happenings to various perspectives on the digital signage industry and its applications. We are always looking for valuable new perspectives to share with our readers.

How would you like to be part of it by writing a blog for us? It could be very rewarding for your business. Here’s why:

Exposure. Content that you develop will expose your business to a wider array of industry categories and help drive new and incremental traffic to your own website. And the exposure for your business will further increase as we drive more viewers to our blog.

Credibility. The best business blogs answer common questions their leads and customers have. Our blog gives you an opportunity to deliver your expertise, mission and vision of the digital display business going forward. You’ll be offering your company’s perspective to our audience.

SEO. Your post will join a rapidly-growing social experience with more re-tweets and shared engagements. It can help improve your own SEO and drive more long-term results. In the following days, weeks and months you could continue to receive traffic from that one blog post. The effort you put in today can turn into thousands and thousands of views and leads in the future.

Connections. Through our blog, we will work to connect more unique viewers to your content on your own properties and help your own organic search as well. As search algorithms become more advanced, the more interconnectedness you have the better. Our blog adds more back link capabilities to help improve your company’s traffic.

Sound good? And all you have to do is submit your blog post for consideration via email to Laura.Cohen@lge.com

Questions? Use the same email. We’re here to help and we hope to hear from you soon.

Five Great Reasons to Let LG Create Your Case Study

If you are using LG commercial display solutions in your business, we have an exciting opportunity that could give you more industry recognition.

Let us create a case study around your business. There’s absolutely no cost to you; just plenty of benefits:

  • You’ll be seen as an innovator for adopting some of the latest display technologies on the market today.
  • You’ll gain exposure in targeted industry publications.
  • We’ll utilize our social media channels to push your case study out for increased exposure.
  • You’ll be promoted in our vast database of influencers and decision-makers.
  • We’ll feature your case study in our Chicago Business Innovation Center and Business Solutions Blog.

This could be a big win for your business, and we’d love to make it happen. To be considered for a case study, all you need to do is send us the details.

For inquiries and to submit your case study details, please email Laura.Cohen@lge.com

In the meantime, have a look at a couple of our video case studies:

The Blumenthal Performing Arts Center in Charlotte, NC, wanted to enhance their Belk Theater lobby to give guests a seamless experience before and during theater performances. The goal was to use digital signage displays to promote coming attractions and offerings, and enable guests to keep enjoying the show even if they had to step out of the theater before intermission.

Watch how we turned that show around for everyone.

The Marriott in Charlotte, NC, wanted to reinvent their fitness center to upgrade its appearance, improve the overall experience and accommodate their guests’ individual needs and schedules. The equipment was dated, the studio was uninspiring, and guests were even bringing their own mobile devices to the fitness center to stream content for workouts.

See what happened when we partnered with Fitness on Demand for some Marriott muscle.

The IoT: Infinitely More Than an Iota for the Digital Signage Industry

The Internet of Things, (IoT), has already created the “smart home,” where things that are programmable and have connectivity, such as technology, lights and appliances, connect via the cloud to the homeowner’s smart phone or mobile device and are controlled from virtually anywhere. That brings real advantages—like turning on your home’s A/C as you leave work. Preheating the oven while at the supermarket. Turning off your coffee machine from a taxicab.

But how does the IoT apply to digital signage, and what are some of the advantages it can bring to a business?

Businesses can connect their displays to devices that are online, and even offline via Bluetooth. Businesses and customers can send information to the displays, and the displays can send information back. The IoT enables greater connectivity between numerous systems.

Retail businesses, for example, use beacons and NFC to communicate with customers’ app-enabled smartphones. The display detects a customer’s smartphone and shows targeted messaging as she approaches.

IoT sensors are placed on merchandise, enabling sales-floor inventory to be tracked in real time – a display in the back end instantly informs workers what needs to be replaced. A customer picks up an item for a closer look – information about that item is immediately displayed on a nearby screen; a touch-enabled screen allows for a deeper dive. And even without the store’s app on the phone, the info is displayed when the customer scans an NFC tag or QR code.

With the help of an IoT weather sensor outside the store, when it rains the store automatically displays ads for umbrellas. If it’s cold, they advertise hot cocoa. If it’s hot…frozen treats.

The IoT also adds a valuable component to the mix – meaningful analytics. Data is accumulated from various devices, merged into one form, and transformed into actionable intelligence to help improve business operations. Consider omni-channel, which offers great potential to the IoT. Analytics can show, for example, where customers congregate in the store, what they are interested in, what actions they are taking and which products are moving off the shelves the fastest, or the slowest.

This is a small fraction of what the IoT already means to the digital signage industry, and we’re just talking about retail. You name the industry and chances are the IoT is firmly established and growing in the day-to-day operations. And it’s only going to get bigger.